The name of an exhibition at the Museum of Modern Art in New York in 1967, curated by John Szarkowski. It showed work by Diane Arbus, Lee Friedlander and Garry Winogrand. Szarkowski argued that these photographers used the documentary approach in a new way. They did not aim to change society. They wanted to understand and show everyday life, including its oddness. The term is now used for this personal style of documentary photography in the 1960s.
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